Friday, October 27, 2006

The Devil's Work

Like many consumers, it baffles me to walk into a store in late summer to find the Halloween displays already out, and I've been wondering, "When did Halloween become such a big deal for advertisers and marketers?"

Seems it's been around forever. Here's a couple of Halloween themed crap ads from two of America's biggest names in advertising, Budweiser and Chevy.

From 1953, this trick-or-treating lady is ready to party, and her already drunk jack-o-lantern is leering at her in a way that kinda creeps me out. (Click for bigness.)

Speaking of Jack-o, here's one from 1986 that sees Chevy pimping the Camaro in a Michael Jackson Thriller-style, jumping on that bandwagon about three years too late. This makes Chevy's Johnny Cougar Mellencamp stuff not so bad in comparison.

I'm now reminded of a tasteless gag recommended by a comedian whose name I can't remember: On Halloween evening, go into your local grocery store and buy only two items - apples and razor blades.

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  • six dozen rolls of toilet paper.
    And then look at the ceiling and whistle.

    I hear Veteran's Day will be a big marketing opportunity this November.

    By Anonymous Anonymous, at October 27, 2006 at 1:11 PM  

  • Or the Jackass approach: go into CVS with a bloody t-shirt wrapped around your hand and ask where the gauze is located?

    By Blogger Make the logo bigger, at October 27, 2006 at 2:04 PM  

  • Which is creepier, the leering pumpkin or the witch apparently digging the leering pumpkin? james-h's comment on veterans day reminded me of when we used to have to do these Memorial Day ads to sell Coke. For some reason they never bought the headline "Celebrate the war dead and save! Bastards.

    By Anonymous everysandwich, at October 28, 2006 at 12:05 AM  

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