One Man Branding Machine
Who didn't enjoy the infectious charisma and excitablity of the late Steve Irwin? The man single-handedly built the Animal Planet into a major cable channel and spawned dozens of lesser guys trying to mimic his success.
When you first saw the guy, didn't you say to yourself, "That guy's INSANE. He's going to get killed."? And then he lasted and became an institution.
I suppose most of the eulogies will end with "Steve Irwin died doing what he loved."
This puts a damper on the day.
When you first saw the guy, didn't you say to yourself, "That guy's INSANE. He's going to get killed."? And then he lasted and became an institution.
I suppose most of the eulogies will end with "Steve Irwin died doing what he loved."
This puts a damper on the day.
2 Comments:
At least now we australians can look for a new international symbol of our nationhood that doesn't portray us as a bunch of SCREAMING CRAZIES. We need to start a count down to see how long it takes for the video to show up on the net...
By ThomP, at September 6, 2006 at 4:23 AM
I guess there's always Mel Gibson. No wait - he's a real screaming crazy.
Yeah - that video is going to get out, no question, probably even with the qualifier, "Steve would've wanted it this way."
By RFB, at September 6, 2006 at 6:52 AM
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