Wednesday, March 07, 2007

Individual Results May Vary

Saw this shady Flash banner on the homepage of the LA Times website. The "Before" triptych shows three women aging less than gracefully. Then, BOOM! With a wipe of some lotion they are transformed (like magic!) into much younger, cleaner skinned models. From 60 to 30 in just a few applications.

The vertical text reads: "Simulated Imagery"

No kidding.

Fine print is small – don’t read it all

It says what it must – as if you can’t trust
Would I lie to you? Would I tell you untrue?
If I can get in – give it just the right spin
I sell apples to Eve – and make her believe

that she’s a failure, a victim, she needs her eyes opened
Her man’s a pansy, substandard, and lacking in size
She’s wrinkled, small-breasted, bad mother, lover, wife
until she buys the thing to revolutionize her life*

*From Seller in the Cellar, a forthcoming song on a forthcoming project.

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