Monday, October 11, 2010

La Quinta, Spanish for "Cheap and Unfunny"

I'm not sure what it is about this La Quinta spot that falls so flat for me. The voiceover artists, the writing, the wanting to be ironic but not succeeding. It makes me cringe. It took more time and effort to secure the rights to the old film footage than it did to conceive, cast and produce this cheap spot. I don't know. Maybe I'm just a cynic. You might like it.

There's another, equally poorly executed one over here. And another here.

But you have to give La Quinta major points for securing the very simple and easy to remember domain way back in 1996.

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