Wednesday, June 30, 2010

Swan Dive! (Into the Best Night of Your Life)

Bill says, "I’m not sure if the formula where you plug different scenarios in is going to get old too fast." Well, it might, but not yet, as this brilliant production proves.

What I love about how Old Spice is treating the tired old "Guys get laid when they wear this" formula is that they're doing it completely and unashamedly tongue-in-cheek, without showing a guy involved in a random threesome, a la Axe Body Wash. Just a smug and super-confident lady's man who could easily be an SNL character.

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