Wednesday, July 16, 2008

Target Demo: Male 18-55, Lonely, Stupid

Hi. Remember me? I have herpes now.Oh, yes she is, boys. Believe it! That chick right there is searching for YOU! Registration is always free. Just give us your email address!

Seen at Technorati, where Reunion.com assumes stupid, gullible geeks lurk, working out of Mom's basement, lonely for a connection in the real world that doesn't involve, "Yes, I WOULD like fries with that! How did you know? I think we could be soul mates!"

Reunion, much like Match or True, will never deviate from this formula, because there really are plenty of lonely, gullible geeks out there. They're an easy target for marketers because their loneliness MAKES them gullible.

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Wednesday, March 14, 2007

It's Cold Outside - Warm My Buns

Hi, guy! My rommmates and me wanna take your clothes off. No, SERIOUSLY.Copyranter has cornered the market on skewering ads for True, the online dating site, but this one was served up on a page I was just visiting and I couldn't resist. Usually focusing on cleavage, the True banner makers are now making inroads into butts. (Another is here.)

Guys, if you really think this woman is waiting for you over at True.com, I can save you some money.

First of all, she doesn't live anywhere near you. Secondly, she's got a man already - and he can kick your ass. Third, she walks around outside in her underwear and a jacket, so she's probably a little unstable, and finally, you just aren't her type. She's not into gullible dorks with no common sense. (Unless you have a ton of money.)

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