Tuesday, November 11, 2008

Lemme Hold a Dollar

Steve Morris, President of Arbitron Ratings, gambles that I'll be more likely to participate in his company's radio survey if he sends me a crisp dollar bill in the mail. This will probably not happen. What I will do, Steve, is learn from your gambling example and spend this dollar on the Florida Lottery. If I win, I will buy a radio station.

Previously in "Dollars Thrown Away in the Mail":
Guilt as Motivator

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