Saturday, August 29, 2015

Just a Damn Dumb Campaign

Quaker State, you disappoint me. This lazy, stupid, not funny campaign is not edgy, like you thought it was when you approved it. It's not turning heads and making people go, "Hell yeah!" I suspect that even guys who still change their own oil are not walking the aisles of Walmart or Autozone and going, "Heh. Just damn good oil. Yeah, that's the one for me." Most of those guys became loyal to their oil decades ago, and your in-your-face boast is not changing their minds.

Other iterations of this crap campaign say, "Nothing Sexy. Just Damn Good Oil." 

Nothing Creative. Just Damn Lazy Advertising.

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