Respect The Food (I Like an Ad)

I do not like mushrooms, unless they're shitaki, and grilled to a delicate crisp with lots of tangy marinade, disguising their once slimy and sickening texture.

But this photograph of a mushroom is awesome. And so is the headline. And the simple copy. And the simple call to action. The ad quietly conveys that SubZero is THE name in refrigeration, deserved or not. Microscopic Freshness is the message. (Easy financing available to qualified buyers.)

At Least Amtrak Can Deliver Commercials

Nevermind that Amtrak Sucks, great job on this commercial that positions Amtrak as the alternative to flying, much like I recommended back in March of 2008.



Now, if only this commercial was true, and not a blatant lie telling giant tales of a nationalized rail service that actually works.

Ah, advertising.