I Was Wrong About This Guy

A long time ago I gave Dennis Miller a hard time. I still believe that the "Just For Men" thing in the beard was bad and made him look like a Saudi royal walking through a flowerbed holding hands with George W. Bush, but I have adjusted my views on his talents. I thought of Miller in the same way you think of a washed-up rock act that turns to country music because it's easy money; kind of like what Skynyrd is doing hanging around with Hannity. I thought, "Oh, failed comedian turns to the right wing for an audience that will lap up some easy jokes and give him a paycheck."

He didn't work out on Monday Night Football, where his obscure cultural references and intellectually-tinged asides were lost on his co-hosts and most of the audience. He didn't work out in his own late-night TV talk show. So it seemed like Dennis was grabbing for whatever he could when he showed up as a right-leaning talk-radio host.

But I've been listening to him every day during "exercise time" on the Blowflex out in the garage, and the guy - as he himself might say - "has some chops." He still has that funny habit of referring to men as "cats" and addressing women as "doll-face," but those idiosyncrasies are as endearing as they are goofy and they're part of the Miller shtick. What makes his show unique is that he (for the most part) refuses to tow the party line. He still comes from a conservative POV and is as critical as any pundit on the right of the administration and its allies in Congress, but he won't do the knee-jerk thing, and more importantly, he doesn't stoop to the demonizing rhetoric so popular among his right-side cohorts like Hannity, Crowley, Levin, Ingraham, Savage, Beck, Bortz or Limbaugh. I think that's because he's smarter than them and can actually think through an issue or the daily talking point issued by the spin firm of Gingrich, Rove & Associates. What's more, he hasn't lost the cutting-edge humor that made him popular years ago on SNL. He's almost like a Jon Stewart for the right, where politics and entertainment meet at that great intersection called comedy. 

There need to be more Dennis Millers. He can make you think, and he will engage someone with an opposing viewpoint without calling them names or labeling them insane. It's a shame his show isn't more popular. It sure should be.

Reinvigorating the American Brand

While waiting for the Republican Debate to begin last night, I tuned in to Bill O'Reilly, who had as a guest his buddy Dennis Miller. Dennis was waxing on about Iraq, among other things that he, as a comedian, is equally expert in and qualified to discuss.

Here's a portion of the transcript of what Miller had to say about the US getting involved in Iraq:

"And you know, people always say there were no WMDs, they felt misinformed. I didn't. I never thought there were WMDs. I thought we had to go in and cuff this guy around to reassert our place in the world. I think it was a reinvigoration of our brand, and I'm glad we did it."

Nice mediaspeak there, Dennis. Invading Iraq was a "reinvigoration of the American Brand."

(He was not joking. Go watch the clip. Scroll down to "Miller Time.")

I guess when you "reinvigorate a brand," in Miller's view, you reshape it into something unrecognizable from what it was, alienate your existing customer base, dilute your stock, then send out conflicting messages through a revolving door of senior management, pretty much assuring you will never acquire any new customers.

You're a genius, Dennis. You should work in advertising.

Reinvigorating the American "brand."

Kinda like what Just For Men did for your beard?