What Are You Doing in There, Son?

Apparently the channels I watch on TV aren't the ones Clorox feels its demo is watching, so I hadn't seen this commercial from DDB San Francisco that's been around for well over a year. This is some nice work. Flying fish, airborne ships and a cinematic score that propels the whole mini-movie along. I'm way late to this, but it's worth a view if you haven't seen it yet. (This is the extended version of what is usually only seen as a :30.)



I suppose it helps mothers to think that this is why their sons are spending so much time in the bathroom - and this is what they are fantasizing about.

There's a "girl" version called "Mermaids"here.

Spots That Make You Go, "Uh..."

I enjoy a nice cold Kirin beer if I'm at the sushi bar. As they say, "When in Tokyo." (It's got a slight pear aroma with a sweet, smooth not-too-heavy draw. And I have no idea what that means, but it seems apt.)

This commercial, while well done, (and likely lost on me as I do not hablo Japonés) seems to be trying to strum a thousand different heart strings at once. I count: family, working man, youth, generational divide, culture, society, beauty, striving and longing - at least. Any interpretations that might shed light are welcome.

Screamin' Funny

I hated the tree-kicking Wendy's ad, but this one works for me. On one forum I saw this remark: "I mean, how is this supossed to get me to go to Wendy's? It's like some weird horror movie directed by Fellini." To which someone else replied, "Who cares about the commercial? It has 6 strips of bacon...it sells itself." Anyway, clueless wonder, it's not a horror film. Men's faces are crudely affixed to the bodies of girls going insane in some sort of Beatlemania over the Baconator. And I think they even used real footage from the era.



I even love the "That's Right" stinger that closes the ad. It's got the WTF/Humor factor + more. It's got 6 strips of bacon. And Saatchi figured it out: a burger of this grotesque magnitude and artery clogging capabilities will only sell to men who like to laugh in the face of death. Hence the pudgy, goofy Vince Vaughn looking guy at the end.

Wild Child

Previously in Dick and Jane Sacrilege

Yeah, I know, "Dude, that is so wrong!" Regardless, visit No Joe Girls.