Saturday, August 09, 2008

Spec Ad for Trade

Dear Triumph Motorcycles,

I have toyed with the idea of owning a motorcycle for some time. Now that gas prices are ridiculous and my daily 50-mile round-trip commute is eating into my wallet at a rate I do not want to sustain for much longer, I am more than toying with the idea.

I live in Florida, where easily 4 out of 5 bikes on the road are Harleys. I find that the Harley subculture has turned into a real culture, far from "sub," far from individual and miles from the roots of HD as a rebel brand. Beyond that, I find the price-tags of Harleys to be prohibitive.

I have thought about Indian motorcycles, "America's First Motorcycle," as a viable alternative, but their slow efforts at rebuilding and their near duplication of the Harley look (and price) prevented me from thinking too deeply.

Then I saw the Bonneville Black. I am in love with a motorcycle. There is nothing not to like about this bike. Just sitting there, it conveys everything that a motorcycle should be. It is not showy. It is not excessive. It is, in a word as timeless as the Bonneville itself: cool. And the price is the final deal closer. I want one. Now.

So, in addition to the ad at top, I'll also be a fairly loyal brand advocate here on this blog based on my experiences with the bike you will provide me for free upon reading this letter. (You will be allowed two rounds of edits on the ad.) A dealer up in Daytona has one in stock. Please let them know to have my new ride prepped and ready to roll by next Friday.

Thank you in advance for your kind cooperation.



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