Part X in a Series on very local advertising
The weekly neighborhood flyer (or is that flier?) that lands on the driveway. One week it's yellow, the next green, sometimes pink. Always bagged against the weather, and usually only leafed through when I need a plumber or something to blog about.

Just as businesses in Florida
love to call themselves "Gator," they also like to use palm trees in their "logos."
If I ever need a landscaper, I will know to look for the palm tree clip art. In this week's issue, no less than six variations of palm tree are used in landscaper ads, and one for a spa.
Previously in Locals Only
Labels: clip art, direct mail, direct marketing, landscaping, local advertising, locals only, surf punks